The recent release by Universal Studios of the much anticipated film Oppenheimer is no doubt auspicious. It is certainly a respectable Beta Release all on its own, and that in and of itself is a worthy benchmark. Gift baskets with Starbucks gift cards, boxed wine, and one blister packaged J. Robert Oppenheimer ReAction Figure by Super 7 are certainly in order for the relevant above the line personnel while supplies last.
More importantly, once box office, audience reactions, and number-out-of-number evaluations by curated members of the commentariat class have been collated, analyzed, normalized, and re-curated as per principle and precept, we can, in the fullness of time, move on from Beta and into Full Product Launch.
Of course, the figure-historical and plastic action-of J. Robert Oppenheimer is a kind of monster-one of tragic dimensions, at that, much in the same vein of other Universal Classic Monsters. Once our New Intellects-formerly slandered as 'artificial' but no longer-have been properly trained up on the raw materials of the Beta Release appropriate iterations shall be aborning:
Son of Oppenheimer
The House of Oppenheimer
Oppenheimer v. Frankenstein
Oppenheimer v. Dracula
Oppenheimer v. Wolf Man
Oppenheimer v. The Mummy
The Invisible Oppenheimer
Abbott and Costello meet Oppenheimer
Criticality From the Oppenheimer Lagoon
. . . of course, the Beta will be phased out, but it can receive a pricey Limited Edition re-release on physical media to stroke off the inevitable Nostalgia Faction that will no doubt emerge also in the fullness of time. We have no vested interest in repeating the errors of Lucas. All assets will be marketed and monetized without exception. Money is the Future, and the Future is Money.
